Transcription
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Steve Kessler: Good morning, everybody
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Steve Kessler: My name is Steve Kessler. I’m going to host our webinar today. We have a really special
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Steve Kessler: program to present today, our topic today is called introducing The Ultimate Defense.
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Steve Kessler: It is a video series designed to protect trucking companies against these predatory plaintiff attorneys out there that
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Steve Kessler: pretty much out to try to get as much money out of a trucking company as they possibly can in the event of an accident. So, we’re very excited to introduce this information to you this morning.
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Steve Kessler: Just a couple of real quick housekeeping things before I introduce
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Steve Kessler: our presenter.
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Steve Kessler: Everybody that’s joined. The webinar is muted so we can’t hear you. So, if you would like to ask a question or make a comment, I would ask you to type that into the chat box which you’ll find in the tray down below, or you can enter your question into the Q&A. Box, and as those come in, we’ll try to take your questions
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Steve Kessler: and see what we can do to make sure we answer those.
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Steve Kessler: So having said that let me introduce our guest today. Many of you know Jay Wommack Jay is the founder and CEO of our company
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Steve Kessler: known Jay. Gosh, Jay! For better than 20 years now, I believe so, Jay, we have got an exciting thing to introduce everybody today.
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Jay Wommack: Yeah, we really do. Steve.
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Steve Kessler: Yeah.
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Steve Kessler: very good. You know what, Jay, I’ve been lucky enough over the last 20 years to talk to a lot of different trucking companies. And I have to say, especially in the last 10 years.
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Steve Kessler: the topic of a nuclear verdict or nuclear settlements comes up all the time, and it’s a huge concern
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Steve Kessler: for trucking out there. I don’t care if you’re for hire carrier or private.
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Steve Kessler: The plaintiff attorneys have learned how to aggressively attack a trucking company and get juries convinced that trucking companies are evil, and they need to be punished.
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Steve Kessler: So I’m very excited about the information you’re going to present to us today. So, Jay, without any delay, I’m going to turn this over to you.
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Jay Wommack: All right. I appreciate that.
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Jay Wommack: Thank you, Steve, for all that.
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Jay Wommack: I am obsessed with what we’re about to talk about today. The plaintiffs, attorneys have attacked our industry, you know we run an outstanding industry, one of the top 10 industries in the United States.
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Jay Wommack: and we keep the country going trucking and transportation keeps this country moving. I mean, if you don’t believe that, go, take a look at the Covid situation, and all of a sudden they threw out all the rules for trucking companies, and all of a sudden
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Jay Wommack: here come the plaintiffs, loggers, and they’re coming back more ferociously than they’ve ever come. And it just it really is my obsession to make sure that we can
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Jay Wommack: put this program in the hands of as many companies as we possibly can. And I think if we do that, we can completely change the trajectory of unwarranted settlements and nuclear verdicts that we’re seeing in this industry right now. And I think we could save billions of dollars in this industry. So that really, that really is what we’re all about today. And I’m excited to be able to show this information to you. Next slide. Please, sir.
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Steve Kessler: There we go!
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Jay Wommack: Perception is everything.
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Jay Wommack: Now here, this stat really bothers me, because here’s the deal.
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Jay Wommack: 70% of accidents are caused by passenger vehicles.
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Jay Wommack: 70%
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Jay Wommack: are caused by passenger vehicles. And yet
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Jay Wommack: we are found guilty or must settle 81% of the time. That is a huge spread. So, we started looking at the landscape around us and said, What can we do? What can we do to shrink that spread? Yeah, obviously, we call some of the accents. But we shouldn’t be found guilty. 81% of the time when we’re only guilty 30% of the time in the industry.
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Jay Wommack: Now, this is statistically out of Michigan’s Transportation Research Institute. So that’s where this data is coming from. Any data we put up here, we can back it up with the information that we’re about to show you.
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Jay Wommack: But that Stat, if we can shrink that margin if we can do that. And that’s what this program is all about. Slide, please.
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Jay Wommack: This is a fascinating slide. To me.
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Jay Wommack: It’s a matter of fact. This slide is so interesting. The American Trucking Research Institute.
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Jay Wommack: We saw the size of verdicts grow by 51.7% from 2,010 to 2,018,
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Jay Wommack: the one on the right, the Us. Chamber of Commerce Institute. I went to our marketing department, and said, Is that accurate? Is that right? And they pull that report? It’s the report on the left of the red report.
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Jay Wommack: It shows that number.
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Jay Wommack: And this is critical mass. We wonder why our insurance premiums are going up. We wonder why we have so many problems right now within the industry.
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Jay Wommack: and it is the plainest lawyers that is scary cause that’s costing us operating ratio that’s costing us operating revenue. It’s costing us profits. It’s costing us
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Jay Wommack: angst, and it’s costing some people their entire companies. So, we had to be able to go do something about nuclear verdicts.
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Jay Wommack: And so next slide, please, sir.
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Jay Wommack: the problem is this.
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Jay Wommack: most companies think it’ll never happen to them.
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Jay Wommack: I was visiting with a prospect the other day.
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Jay Wommack: and they had heard me talk about this program, the Steve Sutler program. I’m going to get to Steve here in a few minutes.
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Jay Wommack: But they had heard me talking about that program.
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Jay Wommack: and he calls me out of the blue. And he said, Okay, you told me about some type of a defense program that we can do to try to help
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Jay Wommack: at the scene of an accident.
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Jay Wommack: This company has a good accent to power ratio.
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Jay Wommack: This company has good numbers.
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Jay Wommack: and yet they’ve had 2 fatalities.
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Jay Wommack: Neither one was their fault.
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Jay Wommack: Witnesses at the scene of the accident showed that the 4 Wheelers were on their their cell phones texting
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Jay Wommack: when the accident occurred. It’s the same story that you hear every day in your company that there was an accident. It was somebody else’s fault.
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Jay Wommack: It wasn’t your driver’s fault; it wasn’t your company’s fault.
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Jay Wommack: but they had 2 fatalities.
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Jay Wommack: and they were dramatic fatalities.
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Jay Wommack: and he was called concerned.
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Jay Wommack: because they only have 20 million in limit of liability.
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Jay Wommack: And we all know what’s happening with the juries nowadays. You just saw that number on the last slide, 46 million. 46 million.
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Jay Wommack: That’s a scary number.
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Jay Wommack: So, we wanted to put together this program that would talk about this. And what can they do to try to stop the bleeding?
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Jay Wommack: And that’s what this is all about. So, the next slide, please, Sir Steve.
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Jay Wommack: once again, it just shows the difference in in even a small settlement can be $427,000. And once again, I love the research that we get from Atri
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Jay Wommack: simple things at the scene of an accident that we teach in this program that Steve teaches in this program simple little things at the scene of an accident. You’re going to hear me say this a couple of times during the presentation.
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Jay Wommack: Most settlements in most cases are lost within 12 h
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Jay Wommack: of the actual accident occurring
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Jay Wommack: because the driver, while they’ve been trained
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Jay Wommack: it. Most companies, when I go in and talk to a company, they’ve trained their drivers. What they’re supposed to do. But you’ve got to remember they’ve just had an accident. Their adrenaline’s flowing.
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Jay Wommack: They don’t have a checklist in place. They don’t have a dynamic checklist in place. They haven’t been taught over and over and over again, with frequent and consistent training. What they need to do at the scene of an accident.
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Jay Wommack: What most people’s human nature is to get out. And
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Jay Wommack: yeah, we’re, you know. It wasn’t my fault. It wasn’t my fault. What we train them to do at the scene of action is the 4 most critical things at first, and that is, you make sure your if your vehicle’s moveable, make sure it gets out of the way.
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Jay Wommack: Make sure you light that vehicle up.
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Jay Wommack: call 9 1 1.
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Jay Wommack: Let them know what happened and then go check on the people in the other vehicle. If there was another vehicle involved in the accident.
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Jay Wommack: but the main thing is, light it up and do it in that particular sequence, because this entire program
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Jay Wommack: is all about.
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Jay Wommack: What can you do as a company to hand over
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Jay Wommack: to hand over
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Jay Wommack: to your lawyer, to defend you in a courtroom, or to make a quick settlement as possible on this deal.
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Jay Wommack: so that number of $427,000. That is a real number
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Jay Wommack: next slide. Please, sir.
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Jay Wommack: most of y’all know who we are.
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Jay Wommack: because we have a list that we’ve been sending to forever. We’ve been around for 25 years we’ve been doing web-based training. I know this. After delivering 150 million training sessions to our clients through the years.
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Jay Wommack: my mission is to help your company get safer, more profitable and defendable.
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Jay Wommack: That is my mission. If I can do that for the transportation industry, I will feel like my life is worthwhile.
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Jay Wommack: and my, the reason I want to do that is because my grandfather
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Jay Wommack: so, everybody has to have a good time. Why, my grandfather owned a trucking company.
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Jay Wommack: and he went broke.
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Jay Wommack: and he went broke because he was a good old boy truck driver, and he knew how to drive a truck, and he knew how to deliver freight, and he knew how to do all those things properly. But he didn’t really know how to run a business, and he didn’t really know how to document his records and do those types of things. And I saw what happened to his family when that happened.
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Jay Wommack: And so that is my whole mission. I’m obsessed with this. I’m obsessed with helping your company be profitable and safe and defendable
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Jay Wommack: because we are now seeing nuclear verdicts rise to the top.
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Jay Wommack: When I talk to owners
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Jay Wommack: and heads of companies.
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Jay Wommack: we can look at the ATRI’s top 10 report of their concerns.
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Jay Wommack: But the number one concern is not on that list, and that number one concern is that they could lose everything they’ve worked for
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Jay Wommack: with one bad lawsuit.
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Jay Wommack: The same reason that gentleman called me the other day and said, did you tell me about defendable case? He goes? Our limited liability is only 20 million, only 20 million.
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Jay Wommack: only 20 million
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Jay Wommack: next slide. Please, sir.
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Jay Wommack: I cannot say enough about this gentleman.
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Jay Wommack: Then. Most of you all know that we’ve been running boot camps and offering free clinics at our office in Irving, Texas, for years.
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Jay Wommack: and we’ve had defense attorneys come in and speak and talk to our prospects and clients through the years.
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Jay Wommack: and we have never been able to find one that would actually put together a curriculum and a course that we could go to the market with.
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Jay Wommack: Steve Setliff has done that.
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Jay Wommack: and most comp most lawyers don’t want to do that. Most defense attorneys don’t want to do it, because they know that whatever they put into a film course is going to be subpoenaed into a courtroom.
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Jay Wommack: and the plaintiffs, attorneys are going to look at everything we teach backwards and forwards. We know that going into it. So, we have put some real thought. Steve has put real thought. And we put real thought into this program
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Jay Wommack: so that we can show it to our clients and show it to a jury, and the jury is still going to look at this and go.
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Jay Wommack: Well, that’s a good company.
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Jay Wommack: You know, the company that uses this program is a good company. We really see that they’re trying to do the right thing, and they’re trying to do all the right things and all the right steps, because it’s the right thing to do.
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Jay Wommack: I got to see Steve the 1st time
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Jay Wommack: at one of our client companies.
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Jay Wommack: and they liked him so much they brought him back every year.
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Jay Wommack: Great West has used this gentleman to come speak at their annual safety conference. I believe now a couple of times I know he’s been on webinars with them.
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Jay Wommack: Steve’s reputation is impeccable, and to listen to him and to see him
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Jay Wommack: is dynamic. And, by the way.
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Jay Wommack: he really has more fun making presentations to your company drivers
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Jay Wommack: than any group, because he says, I can see the reaction on the drivers faces when I start talking about what their duties are, what they need to do at the scene of an accident, what they need to do before, during and after. So before bang and after bang, what they need to do in order to protect themselves, he says it’s really, it’s fun to see the light go off in their eyes. What they need to be doing about
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Jay Wommack: next slide, please, sir.
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Jay Wommack: So, the plains attorneys.
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Jay Wommack: Their job is to make you look as bad as possible.
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Jay Wommack: and they do everything they can to drive a wedge between you
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Jay Wommack: and your employees, your company and your employees, your company and your driver.
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Jay Wommack: and that is their job. That’s what they’re trying to do.
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Jay Wommack: What we’re trying to accomplish with this program is to create
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Jay Wommack: companies that are so buttoned up that they can hand a package over to their defense attorney so that the defense attorney can settle
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Jay Wommack: quickly for less money, not settle at all.
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Jay Wommack: or eliminate the case from occurring completely.
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Jay Wommack: But when you see Steve sit there and lean in and start acting like he’s a plaintiff lawyer and start talking to a jury as if a plaintiff lawyer would.
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Jay Wommack: I’ve seen him do this about 7 or 8 times now.
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Jay Wommack: and I’ve seen him do it in front of trucking company owners. And then I’ve actually done this in front of trucking company owners where you act like you’re the plainest lawyer, and you stand in front of a jury, and you’re building the case that this company is a well-run company. This company is this company has
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Jay Wommack: all the attributes that you would want from a good company, and by their own admission this company has a real good handbook.
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Jay Wommack: They spend a lot of time and energy on it, and by their own admission they recruit the right people, and by their own admission
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Jay Wommack: they’re recruiting the same, the right people. And
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Jay Wommack: yet
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Jay Wommack: when they start talking about the Handbook.
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Jay Wommack: they will start
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Jay Wommack: finding all those areas
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Jay Wommack: that you don’t live up to, that. Companies don’t live up to in the Handbook.
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Jay Wommack: and they will look at the jury, and we’ll say.
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Jay Wommack: normally
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Jay Wommack: this would be a 5 million dollars settlement.
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Jay Wommack: But do we really want a company.
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Jay Wommack: It’s not operating properly, and they’ve built this case, no matter how good we think you have it, no matter how good you think your company is. They’ve built this case.
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Jay Wommack: and they look at the jury, and they say
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Jay Wommack: we need to send a message that we don’t need a company like this operating
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Jay Wommack: in our backyard.
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Jay Wommack: My gosh! They don’t even sponsor the little League baseball.
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Jay Wommack: We need to send a message. Make sure companies like this don’t operate in our neighborhood
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Jay Wommack: and send her a jury result of 50 million. I have watched
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Jay Wommack: Steve delivered that.
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Jay Wommack: and it is incredible to watch owners, safety directors, and people shudder because they have been through lawsuits, and virtually everybody has at some point. If you’re in transportation, if you haven’t, you will, it’s not a matter of if it’s a matter of when.
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Jay Wommack: and you need to be prepared to go down that path.
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Jay Wommack: Remember, this is about
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Jay Wommack: giving your defense attorney
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Jay Wommack: everything they need to defend your company and doing it properly, and doing everything every step of the way, and knowing you don’t miss a beat nothing falls through the cracks.
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Jay Wommack: and doing the right thing, because it is the right thing to do
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Jay Wommack: in order to sway the jury
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Jay Wommack: in order to find justice for us
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Jay Wommack: and beat that spread
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Jay Wommack: of 70% cost
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Jay Wommack: by the cars. And yet we’re losing 81%
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Jay Wommack: slide, please.
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Jay Wommack: after the accident. It’s too late.
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Jay Wommack: It is too late. Once the accident occurs, it is too late. Everything freezes. We have a slide later that talks about everything freezes. But I want you to imagine
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Jay Wommack: at the point of impact.
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Jay Wommack: everything you’ve done
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Jay Wommack: is frozen in time.
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Jay Wommack: All the files are they up to date and current?
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Jay Wommack: Are you living up to the Handbook?
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Jay Wommack: What does the outward face of your company look like?
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Jay Wommack: Have you? Have you done the proper training? Have you documented the training
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Jay Wommack: was the driver
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Jay Wommack: where he was supposed to be, or she’s supposed to be.
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Jay Wommack: are the hours of service up to date. Once that rack, once that wreck occurs. Boom! There it is.
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Jay Wommack: So, we have a solution to that.
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Jay Wommack: Are you in compliance?
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Jay Wommack: One of the simple things we want to look at is the accident to power ratio. We had we had a risk manager in here the other day, and he was talked for a major underwriter, Major underwriter, and he said.
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Jay Wommack: one of the numbers they [email protected] the risk to accident ratio.
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Jay Wommack: and
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Jay Wommack: if it’s above 6, 6 and a half percent, the dfts on your doorstep. Well, the plaintiff’s attorney is going to go. Look at those types of numbers immediately. If you don’t know where your number is, you need to know that
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Jay Wommack: because they’re going to use that in front of the jury.
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Jay Wommack: they’re going to say something effective. Well, ladies and gentlemen, the jury.
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Jay Wommack: This company is sending up smoke signals
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Jay Wommack: to the dot that they need to be audited quickly. Because of this one number alone
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Jay Wommack: we need to send them a message.
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Jay Wommack: So those are the types of things that we want to address in this program.
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Jay Wommack: Those are the types of things that we are addressing in this program.
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Jay Wommack: Next slide, please.
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Jay Wommack: This program includes. Now, this is unusual. I’m going to go ahead and say this right now, this is very unusual for us. We normally are very, very soft sell and soft pitch in our approach. I feel so strongly about this when I really want everybody to take a serious look at this program.
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Jay Wommack: We must treat this like we did the Dan Baker program because we have a partnership with Steve Setliff.
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Jay Wommack: It is not included in our current curriculum.
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Jay Wommack: but it is something that everybody ought to look at whether you’re an existing client or a prospect. This ought to be the 1st thing you put into place. I.
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Jay Wommack: This program will help save your company money. We have 2-part parts to this program.
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Jay Wommack: We have the training series that goes to the inside the walls. The company people, all the people in your company, need to watch the training series that’s designed for the inside.
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Jay Wommack: We also have the series for drivers. If you have dispatchers, they probably need to watch both.
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Jay Wommack: We also have the checklist. We’ve created dynamic checklists that are electronic
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Jay Wommack: and those checklists are detailed for the driver at the scene of the accident.
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Jay Wommack: and it’s handheld and it can be used on their phone. And it’s
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Jay Wommack: very detailed. We’re going to walk into that in just a second.
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Jay Wommack: But the training series and the accent checklist. Next slide, please.
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Jay Wommack: The training series is 2 courses, the driver course and the company course.
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Jay Wommack: It’s only about an hour and 10 min long
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Jay Wommack: combined.
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Jay Wommack: It is not that deep. It’s what we’ve done is I. I read a lot of books, and what I don’t like to do is go read 200 pages and have 6 pages that are critical mass, and the other 194 pages are a waste of my time.
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Jay Wommack: That’s how we. That’s how we approach our curriculum and our classes. Everything we do is specific to the point.
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Jay Wommack: So, don’t let 70 min fool you. As to being not very content. There is a lot of meat in this content.
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Jay Wommack: and we do test questions to make sure we drive home the point so that people remember things
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Jay Wommack: on the driver course.
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Jay Wommack: the 1st thing the driver does
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Jay Wommack: at the scene of an accident.
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Jay Wommack: The second thing, the 3rd thing, the 4th thing. They’ve got to be in a sequence that the defense attorney can defend their actions.
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Jay Wommack: One simple thing.
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Jay Wommack: if an officer asks your driver to move the vehicle, make sure that they
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Jay Wommack: acknowledge and can document, that. The officer asked them to move the vehicle. Otherwise, you might violate the scene.
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Jay Wommack: You might have impact on the evidence.
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Jay Wommack: So, most accents.
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Jay Wommack: or lost within 12 h because the driver what’s happening? The driver? They jump out of the vehicle. They have an accident, their adrenaline flow, and the 1st thing they want to do is
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Jay Wommack: probably make an excuse. It wasn’t my fault, it wasn’t.
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Jay Wommack: They’re going to go make a statement to the police officer.
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Jay Wommack: This one thing alone, if you don’t remember anything else from the webinar, this one thing could save you.
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Jay Wommack: Do not let your driver make a statement at the scene of an accident.
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Jay Wommack: They don’t have to.
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Jay Wommack: The driver needs to be polite needs to talk to the police officer.
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Jay Wommack: but they need to say
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Jay Wommack: I’ve just had an accident.
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Jay Wommack: I want to make sure I give you a proper
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Jay Wommack: statement of what really happened. I need. I need time to settle down and gather my thoughts.
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Jay Wommack: I’d like to set up an appointment tomorrow morning at 9 Am. To come in and give my statement
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Jay Wommack: that simple thing could save you about a 3rd of your accidents, a 3rd of your settlements, that simple thing.
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Jay Wommack: and Steve talks about that to the driver, and why they need to do that.
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Jay Wommack: And then.
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Jay Wommack: behind the scenes they can sit down and talk to their safety director. They can sit down and talk to their owner. They can talk to the accident reconstruction person. They can talk to
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Jay Wommack: a number of different people before they go in and give their statement. They can gather their thoughts.
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Jay Wommack: Another thing he tells him, at the scene of an accident.
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Jay Wommack: once you’ve lit up the vehicle you called 9 1 1,
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Jay Wommack: and reported the action.
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Jay Wommack: and you go and check on the people in the other vehicle.
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Jay Wommack: When you walk up to that vehicle, walk up
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Jay Wommack: with a concept of mind. What are you looking for? You might walk up and see if you smell something. See if there’s alcohol. See if they’ve been watching a movie driving down the road. See if there’s something else going on.
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Jay Wommack: And then once you’ve checked on them to find out if they’re okay, Steve goes step by step the details that they need to do. And it’s in the training course and the curriculum. It’s also in the dynamic checklist that we’re going to talk about.
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Jay Wommack: What is the appearance and the hygiene?
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Jay Wommack: How do they look? How do you feel?
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Jay Wommack: We had a safety director that came to one of our boot camps one time, and he said I had. The perfect driver never had a Steve. You may remember this. He had never had a bad accent. 1-million-mile driver. Everything was going great in this. One day he had an accident in this. One day, this cream was in the crop. The driver had on a T-shirt that said something effective. I like to drive like a bat out of hell. It just so happens that was the day he wore that T-shirt.
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Jay Wommack: If you think they didn’t show that to the jury they did.
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Jay Wommack: and they lost
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Jay Wommack: one of the best drivers out. There wasn’t his fault that T-shirt bit him in
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Jay Wommack: little simple things like that.
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Jay Wommack: What do you do about citations?
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Jay Wommack: You know one of the things that Steve had to talk about, and how you had to
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Jay Wommack: work around. And this is
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Jay Wommack: this is America.
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Jay Wommack: You are innocent until proven guilty.
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Jay Wommack: and he will tell your drivers don’t pay a citation.
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Jay Wommack: You have your day in court. Don’t admit, don’t admit guilt at the scene of the accident.
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Jay Wommack: You have your day in court. It is the American way. It is the American system.
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Jay Wommack: He goes into detail about that.
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Jay Wommack: Those are the types of things, any legal request he’ll. He talks about things like
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Jay Wommack: social media.
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Jay Wommack: For God’s sake.
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Jay Wommack: don’t go out and tell the world what you’ve done on social media and defend yourself. Don’t say anything.
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Jay Wommack: don’t call home and tell them about the accent.
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Jay Wommack: Don’t call home and go into details, because
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Jay Wommack: there’s an old saying, don’t tell your best friend what you don’t want your worst enemy to know. Well, the plaintiff’s lawyer is now the worst enemy, who you, at the scene of an accident, and your defense attorney and your safety director and your owner are your best friends.
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Jay Wommack: and he goes into that detail, and that’s just the driver’s side of the course.
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Jay Wommack: We talk about the company side of the course.
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Jay Wommack: What are the things they must have in place.
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Jay Wommack: the equipment, the maintenance, the employee, retention.
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Jay Wommack: proper hiring practices.
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Jay Wommack: He wants you to be able to say
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Jay Wommack: we have a great recruiting department. As a matter of fact, we’re so on top of our game
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Jay Wommack: that we have sent our recruiters
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Jay Wommack: to training
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Jay Wommack: to Hr. Training on how to recruit
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Jay Wommack: hiring protocols. Those such things, at least in the last year.
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Jay Wommack: How many companies have done that? Because that is a point that the plaintiff’s lawyer is going to look at the jury, and they’re going to say
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Jay Wommack: they have a good recruiting department. They’re second to none.
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Jay Wommack: When’s the last time they actually sent their recruiters
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Jay Wommack: to a class on new rules and regulations and hiring protocols.
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Jay Wommack: Well, they may not be as buttoned down as they say they are.
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Jay Wommack: That’s what the plaintiff’s lawyer is doing to you.
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Jay Wommack: This goes into detail.
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Jay Wommack: The checklist on this side of the course also talks about what everything needs to be in place needs to be done.
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Jay Wommack: drug and alcohol testing.
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Jay Wommack: Think about this.
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Jay Wommack: You need to have a place along all your routes, and most of you probably do, but it may not be documented anywhere.
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Jay Wommack: You need to have a place along all the routes that if you have an accident, you immediately know where to send your driver for drug and alcohol testing so that you can prove they were clean.
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Jay Wommack: Who do you contact at the company? Who does the driver contact at the company?
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Jay Wommack: Who is the person on call 24, 7. That takes that phone call. And what do they ask for? And what do they do?
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Jay Wommack: I think you all get the picture
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Jay Wommack: next slide, please.
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Jay Wommack: The dynamic checklist.
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Jay Wommack: You know. One of the things I hate about this company is when I say Gee! I read a book.
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Jay Wommack: and I read a book called The Checklist Manifesto years ago.
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Jay Wommack: and the Checklist Manifesto talk about the power of a checklist.
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Jay Wommack: and the book was eye opening to me, and I’ve lived on this premise ever since, and they tell the story
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Jay Wommack: about the B-17 bomber in World War 2
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Jay Wommack: and the B-17 bomber
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Jay Wommack: was probably the most complicated
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Jay Wommack: plane ever to be flown at that point in time.
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Jay Wommack: and Boeing developed the B-17 bomber, and they brought in the best test pilot in the history of the world at that point to fly this plane the 1st time.
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Jay Wommack: and he took off, and he crashed, and he died. This was the best test pilot in the history of the world.
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Jay Wommack: and
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Jay Wommack: and if you all remember World War 2 was one with B. 17 bombers, one of the one of the main reasons we were able to just obliterate.
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Jay Wommack: and they went to the drawing board and said, what in the world are we missing?
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Jay Wommack: And it was a simple checklist.
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Jay Wommack: and Boeing developed the checklist for the B-17 bomber.
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Jay Wommack: and then the rest of the story is the 18-year-old kids could fly that plane and they won the war
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Jay Wommack: very powerful.
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Jay Wommack: How does that relate to the trucking industry.
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Jay Wommack: Our drivers are professionals, we’ve trained our drivers, we’ve reminded the drivers. We keep training the drivers. We keep that we’re frequent and consistent training.
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Jay Wommack: but they can still forget exactly what they need to be doing at any point in time. So, the dynamic checklist goes into point by point, detail at the scene of the accident.
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Jay Wommack: It saves the information they can take pictures they can upload.
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Jay Wommack: Steve tells them exactly what they need to take pictures of to have a good defense.
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Jay Wommack: Take pictures of other people’s license plates if you can get information on the driver’s life witnesses.
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Jay Wommack: because here’s what the plaintiffs do
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Jay Wommack: the plains lawyers are counting. They’re counting on statute limitations. They’re counting on your driver, turnover. They’re counting on. You’re not having the right information at the scene of an accident.
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Jay Wommack: Can you imagine being able to walk in to your
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Jay Wommack: defense attorney to your safety director, your owner, and saying, here’s everything we need to defend ourselves. And it’s all right here in the checklist
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Jay Wommack: we’ve delivered our company’s delivered over a hundred 50 million
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Jay Wommack: classes
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Jay Wommack: never lost a piece of data.
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Jay Wommack: this data will not be lost. How many cases are settled? Because you’ve lost the data? You can’t find the driver. You can’t find a witness.
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Jay Wommack: You know, my friend that called the other day, and was worried about their company with 2 fatalities, even though they had people that have witnessed other folks using their cell phones.
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Jay Wommack: What happens if they wait to the last minute to file that case? And all of a sudden, they can’t find the witness that saw somebody else using a cell phone. You and I both know the Stats point against the trucking company.
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Jay Wommack: Now
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Jay Wommack: they talk about.
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Jay Wommack: When should you call in an accent reconstructionist to come in and reconstruct the accent. I asked Steve that question when we were doing some of the filming, I said, Steve. When should you do that. And he spoke.
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Jay Wommack: That’s a good question.
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Jay Wommack: because it’s expensive. Most companies don’t want to spend the extra money to do that.
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Jay Wommack: But he said, I promise you. If they call an ambulance, you better call
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Jay Wommack: for an accident investigator of your own, because at that point, you know, within 6 months somebody and every one-off you safety directors out there know this within 6 months. Somebody’s going to walk in your office, and they’re going to be asking
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Jay Wommack: for a check because they were hurt.
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Jay Wommack: One of the things Steve teaches the drivers do at the scene of action is once you check on everybody.
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Jay Wommack: you back away and you pull out your camera
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Jay Wommack: and you start videotaping the scene of the accident.
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Jay Wommack: Next slide, please.
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Jay Wommack: We’ve talked about this. Most cases are out lost because the drivers jump out of the vehicle, or we haven’t. We don’t have the DQ files in order, or we have done some negligent retention, or we’ve done some negligent hiring, or we haven’t dotted our eyes and crossed our t’s
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Jay Wommack: any number of a little, any number of little things cause us to want to settle, and the insurance industry is settling because they they’re scared to death with the nuclear verdicts as well.
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Jay Wommack: So, this class is all in. It’s all inclusive on all these types of things.
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Jay Wommack: Next slide, please, sir.
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Jay Wommack: look. One thing I can assure you of is
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Jay Wommack: after taking the course. It doesn’t end there.
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Jay Wommack: Yeah, we continue to do updates, we continue to do all sorts of things.
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Jay Wommack: Juries change, laws, change, sequences, change patterns, change.
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Jay Wommack: What’s going on? The world around us changes. If you said, you don’t have to live in America very long to realize that, as of right now, this is best practice. But we’re also going to continue to roll out
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Jay Wommack: to our subscribers in this course the best practices that we’re seeing, the things that we’re seeing at juries right now, what do we need to be working on. What do we need to be changing? No one can guarantee you’re not going to have a nuclear verdict. No one can guarantee you’re not going to have; you know.
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Jay Wommack: you know, unwarranted settlements, but we can do everything we can to mitigate those damages
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Jay Wommack: in in the order to do that, we need to make sure your management knows exactly
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Jay Wommack: what’s going on and what the plaintiffs are going to say to the juries, and what they’re going to talk about to the juries, and how they’re going to try to make you look bad.
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Jay Wommack: As soon as I heard Steve talking about this at my own company.
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Jay Wommack: We have this manual. We have a handbook. We follow the Handbook. Except for me.
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Jay Wommack: I’m the CEO and President Company.
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Jay Wommack: I never put in for time away.
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Jay Wommack: What do you think they would do to me sitting on a jury? By the way, since we started filming this course, and we started doing this course, I put in for time away.
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Jay Wommack: I do everything exactly like I’m supposed to from the top down.
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Jay Wommack: Yeah.
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Jay Wommack: I’ve talked to owners.
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Jay Wommack: And when I tell them that I’m doing that. They look at me and they shake their head and go. I’m not doing that.
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Jay Wommack: I’m not doing that, and y’all but y’all on the people out there. Y’all listening. This y’all know exactly what we’re talking about.
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Jay Wommack: Hr. Will know exactly where to button up the hiring retention protocols. You’ll see, we just think it’s about putting the safe driver in a truck.
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Jay Wommack: No, it’s about the protocols, because the plaintiff’s attorney is going to go after everything your Hr. People are going to know exactly what to do. Mechanics will understand exactly how important the documentation of repairing equipment and maintaining the logs is. I know you all teach this every day all day, anyway.
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Jay Wommack: but it’s just like the B-17 bomber. If you don’t have the checklist, the best pilot
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Jay Wommack: can crash and burn.
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Jay Wommack: But with the checklist 18-year-old kids fly those airplanes. The drivers are going to understand what’s at stake for them and the company and their role in protecting the company.
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Jay Wommack: as well as what to do with the scene of an accident. Remember, most accents are lost within 12 h
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Jay Wommack: next slide. Please, sir.
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Jay Wommack: I think most importantly.
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Jay Wommack: Look at one of the things I know beyond a reasonable doubt.
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Jay Wommack: Beyond a shadow of a doubt, we delivered 150 training sessions. I know that frequent and consistent training works.
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Jay Wommack: I believe so strongly in it. We’ve had. We’ve had companies that win awards because they will do just a simple training curriculum.
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Jay Wommack: Go win the platinum, award different State associations by doing just these 2 things.
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Jay Wommack: Assign 2 things a month to your drivers. Now, these are professional drivers. These are drivers that know what they’re doing. They’ve been trained. They’ve got a license.
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Jay Wommack: and most companies think that that’s enough of a defense in a courtroom. It is not.
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Jay Wommack: The defense starts when you start training and training more.
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Jay Wommack: they do 2 things to win awards.
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Jay Wommack: They make 2 assignments a month, which is not too frequent and consistent.
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Jay Wommack: They make sure that they pass with a hundred percent.
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Jay Wommack: and they have a hundred percent participation. You do that, and you will see your numbers change. You’ll see your CSA; scores change and improve.
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Jay Wommack: You will see your numbers overall change. You’ll see your accents go down
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Jay Wommack: and you will see your defendability go up.
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Jay Wommack: We believe so strongly in training our sales team trains for 20 min every day at our company.
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Jay Wommack: and sometimes more than that.
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Jay Wommack: sometimes role play.
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Jay Wommack: That’s how we value training.
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Jay Wommack: Next slide, please.
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Jay Wommack: We talked about this one. This one will make your operations, person shudder.
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Jay Wommack: Time stops when an action happens. As soon as the action occurs.
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Jay Wommack: everything freezes.
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Jay Wommack: I want you to think about your files.
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Jay Wommack: your practices.
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Jay Wommack: everything
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Jay Wommack: freezes a snapshot in time.
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Jay Wommack: Don’t put it off.
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Jay Wommack: This is critical. Next slide, please, sir.
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Jay Wommack: Okay.
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Jay Wommack: Unlike us.
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Jay Wommack: unlike, we normally do not push for people to get into a program. But I feel so strongly about this. I really believe
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Jay Wommack: that we can change the trajectory of the entire industry
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00:35:40.920 –> 00:35:43.670
Jay Wommack: of premiums, of claims.
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Jay Wommack: I want you to imagine if all 451,000 companies that had a dot number out there
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Jay Wommack: actually, took this course.
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Jay Wommack: We’ve made this course extremely affordable.
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Jay Wommack: It’s a thousand bucks for up the 1st 40 employees $12 per employee for each additional employee.
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Jay Wommack: Don’t ever let it be said that we didn’t ask for your order and asked to do business with you.
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Jay Wommack: We would be honored for you to do this program. We want you to do this program. We’ve kept it reasonably. Price. I understand this industry is tough right now. It’s 1 of the toughest markets we’ve had in years.
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Jay Wommack: It’s I. I’ve been doing this for 25 years, and this is the toughest market we’ve been in.
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Jay Wommack: This simple program can improve your or because you have better safety. It can improve your insurance rates we’ve had. We had. We had the risk manager in here from an underwriter the other day, training our all our entire company. By the way.
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Jay Wommack: on how to do a reconstruction of an accident, how to look at the reports, the safety reports on companies and their activity reports. And how can we help them do better?
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Jay Wommack: And he said, you do realize that with us with our company as an underwriter. You’ve had several clients that have reduced their premiums because they documented their training. They changed their culture with what you’re doing.
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Jay Wommack: so never let it be said. I didn’t ask you for your business.
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Jay Wommack: I’m reminded of a story about Tip O’Neall. Do you all remember who Tip O’Neill was? He was the Speaker of the House when Ronald Reagan was the president
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Jay Wommack: and Tip of New York.
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Jay Wommack: big Irishman from Massachusetts Democrat.
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Jay Wommack: his 4th grade schoolteacher, came up to him, and he was a big, burly guy, and she was short like 5 foot 3.
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Jay Wommack: And he looks down at her. And he spoke.
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Jay Wommack: Yeah, Miss Martha, I certainly appreciate your voting for me, and she said, Tip.
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Jay Wommack: I did not vote for you, and he went.
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Jay Wommack: Why?
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Jay Wommack: She said, because you never asked me to.
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Jay Wommack: We’ll never let it be said that I didn’t ask you
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Jay Wommack: to participate in this program.
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Jay Wommack: You will be glad you did. You will not be disappointed.
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Jay Wommack: So, with that being, said Steve, if we want to go, take a look at some of the questions, and answer some of the questions in chat, or if we have questions, we’d glad to talk about them.
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Steve Kessler: Hey, Jay? One question that’s popped in here is, who would you recommend inside of a trucking company, be participating in this in this training?
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Jay Wommack: Every employee.
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Jay Wommack: We’ve designed it for every employee. And if you, if you can’t do every employee, you absolutely must do the safety director, whoever you designate as your you need your operations, director, I would have the CEO, and the president of the company do it because you that’s going to be cultural.
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Jay Wommack: I would have the dispatchers do the driver side of it
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Jay Wommack: at the very least.
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00:38:54.870 –> 00:39:04.070
Jay Wommack: Look, we all know that dispatchers. They can’t have a bad day. If they have a bad day, you lose drivers, you lose drivers. That means you lose efficiency.
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Jay Wommack: and so
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Jay Wommack: dispatchers
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Jay Wommack: whoever you designate as the person that handles the accident.
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Jay Wommack: and you need someone designated 24 7
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Jay Wommack: Hr. Director.
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Jay Wommack: So, you know me. Your accounting people may not need to. It might be helpful for them, but
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Jay Wommack: the at least the safety director, at least the safety director and their team.
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Steve Kessler: Very good. And you know, tell us again, is this program? Is it good for a year, or is it just a 1 time, use or.
448
00:39:40.910 –> 00:39:45.709
Jay Wommack: No, it’s our standard model. From that standpoint. It’s once you sign up for it. It’s a full year.
449
00:39:45.890 –> 00:39:54.009
Jay Wommack: and it’s designed to be renewable. It’s designed to be. We’ve kept it lower in price. But that does not take away from the quality
450
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Jay Wommack: and the amount of value you get from this program. This program will pay for itself 10 times over easily, if not more than that, probably 100 times over. I mean number one. If you start looking at the prices that we’re putting on this program, you probably couldn’t consult with a logger, you know, for the price that we put on this program.
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Jay Wommack: Yeah, I guess if you’re a bigger company, you could. But I mean, our lawyers cost like 7, 50 an hour. So, you get a good defense attorney, which is worth their weight in gold, and it’s no telling what it is.
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Steve Kessler: Very good. Let me check here. See if we have any other questions.
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Steve Kessler: someone has asked here. Does it address owner operators?
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Jay Wommack: Owner operator. It does it. This addresses not just trucking companies. But anyone. Look nowadays. Let’s be honest nowadays. When you see the billboards going down the road. It’s not just targeting 18 wheelers that are easy picking for a quarter of a million by the plaintiff attorneys. It targets any company that has the name on the side of the vehicle.
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00:40:51.930 –> 00:41:00.390
Jay Wommack: This program is good for if you’re matter of fact, Steve represents the logging industry. He represents the hospitality industry. He represents several different industries.
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Jay Wommack: But if this program is good for if you’re a local or heat and air company or a plunging company. You have your name on the side of a vehicle. Whether it’s a pickup truck or a salesperson driving a car.
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Jay Wommack: They all need to take this program
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Jay Wommack: because their targets, I mean, there’s a there’s a case in Corpus Christi, Steve, that you and I talked to one of our safety directors about years ago, Coca Cola. They had a 21-million-dollar settlement because they didn’t document something because one of their drivers
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00:41:32.930 –> 00:41:34.170
Jay Wommack: kill somebody
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Jay Wommack: and they
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Jay Wommack: didn’t document anything.
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Jay Wommack: and I don’t know if they wouldn’t. You know it may not have been 21 million, but it was 21. That case was 21 million. I can’t imagine that they couldn’t have reduced it by doing everything properly going into that.
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Jay Wommack: So, this is not just for trucking companies. It’s for owner operators because an owner operator has their liability. Owner operator companies have their liability.
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Jay Wommack: Every company out there
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Jay Wommack: where we made our employees go through this. Every one of our employees has gone through this program already.
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Steve Kessler: Another quick question here, Jay, one question is, will the renew price be the same per year.
467
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Jay Wommack: Right now. Yes.
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Steve Kessler: And let’s see here’s a question from Matthew says, what is the cost
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Steve Kessler: for existing Infinit-I customers? Is this part of what we pay for already? Or is this an additional cost.
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Jay Wommack: This is additional. This is why it’s unusual, because, you know, most of our clients realize that
471
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Jay Wommack: everything we bring to the table is generally included, except for things like when we did the Ray hey program, which was additional because Ray hate own the rights to it. Dan Baker program was additional because Dan owned the rights to it. Same thing with this with Steve Setliff. You know Steve is a partner, and we must pay him. And so, therefore this is additional. That’s why we kept the price extremely low.
472
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Steve Kessler: It makes sense.
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Jay Wommack: Again. That does not take away from the value of this program. The value is here. In this program.
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Jay Wommack: I am obsessed with making sure everybody looks at this.
475
00:43:14.560 –> 00:43:19.700
Jay Wommack: I don’t care how big or small a company is. If you need me to show up at your front door
476
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Jay Wommack: and show you some of the video
477
00:43:23.780 –> 00:43:25.740
Jay Wommack: which Steve is doing on this.
478
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Jay Wommack: I will do it.
479
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Jay Wommack: This is that important to this industry.
480
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Jay Wommack: We cannot continue to live with these rates continuing to Skyrocket and us not doing anything about them, particularly with that gap
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Jay Wommack: that 70% of accidents are caused by cars, and we are found guilty. 81% of the time. Ladies and gentlemen, I want to make sure this stays short, sweet, and to the point, unless there’s another question, I think it’s time to say thank you very much.
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Steve Kessler: One last question quick, Jase, someone is asking, can one person take the course before committing to it?
483
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Jay Wommack: You know what I sent your name in? We haven’t. We really haven’t thought it through that far, quite frankly. We have had a few people look at a couple of the clips and a couple of the segments of it before making a decision.
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Jay Wommack: I will tell you this, I personally, if if you sign, pay for the course and you take the course, and you don’t like the course, and you don’t think we delivered, and you don’t think we lived up to what we’re doing. I’ll give you your money back.
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Jay Wommack: I’m not trying to do this to get rich. What I’m trying to do. I want to see this industry, save now I’m going to have to pay Steve his part. So.
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Steve Kessler: Very good
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Steve Kessler: looks like one last question here, Jay, and then I’ll we’ll close out the program, says, do you foresee a package price with the Infinit-I platform.
488
00:44:50.240 –> 00:44:52.470
Steve Kessler: No, maybe you’ve already answered that. So.
489
00:44:52.470 –> 00:44:56.709
Jay Wommack: Yeah, we, don’t. We can’t do that. We can’t. I wish we could, but we can’t do that.
490
00:44:57.310 –> 00:45:01.589
Jay Wommack: Now. What you will get with. This is the dynamic checklist which is included.
491
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Jay Wommack: and then you’ll get a chance to see what that’s all about, too.
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Steve Kessler: Very good. Well, I don’t see any other questions popping in just a reminder to everybody out there. We’ll be sending an email to everybody that registered and those of you that attended. So, if there are folks in your business that would like to see it, you’ll we’ll send you an email with the link to the replay.
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Steve Kessler: And I do appreciate everybody that’s joined the webinar this morning. I see a lot of thank yous out there. Jay?
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Steve Kessler: So, thank you, sir, for some great information. I’m very excited that we’ve got this out and ready to go. So
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Steve Kessler: with that being said. Thank you all for joining us this morning, and oh, one real quick reminder we got a couple of webinars coming up in the in the next month look for invites. One will be about recruiting and hiring Gen. Ca. Gen. Z. Drivers out there. So that’ll be important. Part of what you got to be
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Steve Kessler: mindful of how you properly onboard and train new and new drivers, and we’ll also have another program that will be geared around accident reconstruction. So, we’ll try to give everybody a good idea on what those folks do when you should get them involved, and how they can help you defend your company.
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Steve Kessler: So that being, said, Jay, thank you, sir, thanks for everybody for joining, and we’ll see you on the next webinar. Thank you.
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Jay Wommack: Thank you, Steve. Appreciate it.
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Steve Kessler: Thanks.
Infinit-I’s Top Takeaways
On August 28, 2024, Steve Kessler hosted an Infinit-I Workforce Solutions webinar titled “Introducing The Ultimate Defense.” The webinar featured Jay Wommack, founder and CEO of Infinit-I, who presented a new video series designed to protect trucking companies against predatory plaintiff attorneys. The program aimed to educate attendees about strategies to defend against excessive lawsuits in the event of accidents.
Key points from the webinar:
- The Ultimate Defense is a video series created to help trucking companies protect themselves against aggressive lawsuits.
- The program addresses the issue of trucking companies being found guilty 81% of the time, despite cars causing 70% of accidents involving trucks.
- The course is priced at $1,000 per year for up to 40 users and $12 per user over 40.
- The content is not included in the standard Infinit-I platform and is offered as an additional resource.
- Jay Wommack emphasized the critical importance of this training for the trucking industry, regardless of company size.
- The program includes access to the digital accident checklists for step-by-step accident scene securement and evidence collection
The webinar highlighted the pressing need for trucking companies to be better prepared against potential lawsuits. Jay Wommack and Steve Kessler emphasized the value of The Ultimate Defense program in providing essential knowledge and tools to protect companies in an increasingly litigious environment. The presentation underscored the importance of proactive measures in safeguarding trucking businesses against the financial and reputational risks associated with accidents and subsequent legal actions.
FAQs
What is The Ultimate Defense?
The Ultimate Defense training program is a video series designed to protect trucking companies against predatory plaintiff attorneys in the event of accidents. It provides strategies and education to help companies defend themselves against excessive lawsuits.
Who created The Ultimate Defense?
The Ultimate Defense was created by Infinit-I Workforce Solutions, specializing in training management systems for the trucking industry along with the top trucking defense attorney Steve Setliff.
Is The Ultimate Defense included in the standard Infinit-I platform?
No, The Ultimate Defense is not included in the standard Infinit-I platform. It is offered as an add-on training program.
Why is this program important for trucking companies?
The program addresses a critical issue in the trucking industry: companies are found guilty 81% of the time in accidents, despite cars causing 70% of these accidents. It provides essential knowledge and tools to protect companies in an increasingly litigious environment.
What does The Ultimate Defense program include?
The program includes a video series features 2 training courses with 25 videos to help companies implement the strategies to defend against accident claims and mitigate liabilities. Also included is access to 2 digital accident checklists to document evidence that will help your insurance company and lawyer defend you. Driver “At-the-Scene” accident checklist and a Company Accident File checklist.
Can the course be taken by one person before committing to it?
While not initially planned, the company has allowed some people to view a couple of clips and segments before making a decision. Jay Wommack also offered a money-back guarantee if customers are not satisfied with the course.
Is there a package price with the Infinit-I platform?
The course is priced at $1,000 per year for up to 40 users and $12 per user over 40.
How can The Ultimate Defense help reduce insurance premiums?
By providing strategies to better defend against lawsuits and improve safety practices, the program may help companies reduce their liability risks, potentially leading to lower insurance premiums.
Does the program offer any hands-on support?
Yes, Infinit-I’s Client Success Team will assist customers with any required support and better understand the benefits of the program.
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